I decided to start numbering these.
There is a lot of talk about self-branding, but I have to say that anyone who makes a career out of being a self-marketer should get an ego check.
That includes Guy Kawasaki for making this very typically cryptic, eccentric comment recorded at the Wall Street Journal in regards to promotions on Twitter: “If I do it, it’s clever marketing. If it’s done to me, it’s spam”
But, it is also true that part of Guy Kawasaki’s persona is that of an author and an artist. Also, what he says about Twitter is very true. We like to hear ourselves talk.
In any case, anyone who chooses a career as first a “self-marketer” and second of some other profession should consider taking lessons in modesty. I think.
I’m working on yet another post on networking and job-hunting, so stay tuned.
